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Sons of Heroes Tops


Sons of Heroes were formed to offer the consumer an alternative to the current crop of imported fashion brands. Sons of Heroes represent the new face of the modern man bringing a positive, confident attitude to contemporary menswear and are unwavering in their pursuit of style.

The biggest influences on Sons of Heroes are the life experiences of the founder. Design is very organic and they draw on inspirations from within. One of the most inspirational places to them is Japan; a hotbed for anything creative and visual.

It would be impossible for music not to influence the Sons of Heroes look; music has been a creative instrument that has played a massive part in British history. Music like fashion has the ability to reach out and inspire many people. Britain especially has a strong history of fashion and music intertwining; both influencing each other and in many cases becoming one encompassing movement. Although these movements will not necessarily be the main source of inspiration for the season, elements of this can always be subtly found within the Sons of Heroes look. read more